Facebook’s Q4 2016 earnings report in 7 charts

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Facebook makes a lot of money…

… and the money it makes from advertising keeps growing at a steady pace…

… because a lot of people use Facebook…

… especially on their phones…

… which has convinced advertisers that Facebook’s mobile audience is really valuable…

… making each member of Facebook’s audience increasingly more valuable…

… and enabling Facebook to sell more ads at higher prices.




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